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Free first draft

Web Design Munich with WordPress

Freelance web designer from Munich

I am Florian Salman, a WordPress developer from Munich. Before you commit to anything, you see your new homepage as a draft in your browser, free of charge and without obligation. If you like it, we work out your positioning and SEO strategy and build out the website together, for clients across Germany.

  • Homepage draft before you place an order, at no cost
  • Positioning and SEO strategy before design
  • One contact person from the first call to maintenance
Florian Salman, WordPress web designer from Munich Request a free draft Takes 30 seconds · reply within 24 hours on working days

or call: +49 89 3288 6771

  • WordPress
  • Gutenberg
  • Elementor
  • Bricks
  • Divi
  • WooCommerce
  • + 39 more

    More tools I work with

    Page builders
    • Oxygen
    • Breakdance
    • Avada
    • Visual Composer
    Shop & payment
    • WooCommerce Subscriptions
    • Germanized
    • German Market
    • PayPal
    • Stripe
    • DHL
    Inventory & accounting
    • JTL
    • Lexware
    • sevDesk
    • SAP
    • Bexio
    • Haufe X360
    SEO & analytics
    • Yoast SEO
    • Rank Math
    • Google Site Kit
    • HubSpot
    Performance
    • WP Rocket
    • W3 Total Cache
    • Shortpixel
    • Imagify
    • Cloudflare
    • Redis
    • Object Cache Pro
    Security & backups
    • Wordfence
    • Sucuri
    • UpdraftPlus
    • VaultPress
    Forms
    • Gravity Forms
    Languages & privacy
    • WPML
    • Cookiebot
    Development & hosting
    • Advanced Custom Fields
    • BuddyPress
    • Multisite
    • WP-CLI
    • Raidboxes

    And just about any other plugin, theme or page builder. Missing yours? Just ask.

Example designs

What your first draft can look like

These are example designs for different industries, not client websites. They show the direction a free first draft can take before you decide anything.

10 example designs
Example design: website for Roofing & carpentry
Example design

Roofing & carpentry

Roofs and timber construction that show what your business can do.

Example design: website for Physiotherapy
Example design

Physiotherapy

A practice that feels welcoming and keeps the way to an appointment short.

Example design: website for Heating, solar & electrical
Example design

Heating, solar & electrical

Make your technology easy to understand and the way to a consultation simple.

Example design: website for Tax advisory
Example design

Tax advisory

Clear services and a calm look build trust.

Example design: website for Garden & landscaping
Example design

Garden & landscaping

Gardens and outdoor spaces that speak for your work.

Example design: website for Café & restaurant
Example design

Café & restaurant

Menu and reservations are just one tap away.

Example design: website for Joinery & custom furniture
Example design

Joinery & custom furniture

Show woodwork that doesn’t come off the shelf.

Example design: website for Estate agents
Example design

Estate agents

From the first impression to a valuation in just a few steps.

Example design: website for Pool construction
Example design

Pool construction

Large project photos make what you can do tangible.

Example design: website for Renovation & modernisation
Example design

Renovation & modernisation

Show how old rooms become a new home.

Years of experience as a developer

12+ years

Helped with Elementor, Divi or Gutenberg

150+ clients

5.0 stars on Google

30+ reviews

Process

How it works: the draft first, then the quote

Commissioning a website without knowing what it will look like is a risk. That is why I reverse the order: you see a draft of your homepage first and then decide whether we work together.

  1. 1. A short call

    Twenty to thirty minutes by video or phone: what should your new website achieve, who are your customers, and what does your current site bring in today? That is all I need for the draft.

  2. 2. Free draft

    I build your homepage as a draft that you can open in your browser and on your phone. It costs you nothing and commits you to nothing.

  3. 3. Consulting, positioning, SEO strategy

    If you like the draft, we use a second call to discuss which search terms you want to be found for, which pages that takes and what sets you apart from your competitors. That is what the quote is based on.

  4. 4. Design, copy and build

    Design and copy follow the strategy, not the other way round. I program the website, and you see and approve every interim stage before it goes further.

  5. 5. Launch and support

    Before going live, I check every page on phone, tablet and desktop. After that I submit the website to Google and, if you wish, keep looking after it.

Before any design work

Positioning and SEO strategy before design

Many websites look good and still do not get found, because the page structure was planned without search terms. With me, the strategy comes first: which terms do your customers use on Google, which page should carry which term, and what sets you apart from your competitors?

That determines how the website is structured: which service pages there are, what goes into the headings and which questions your customers want answered before they get in touch. Only then do I start designing, so the design fits what you want to be found for. On request, the website is built as an accessible website to BFSG standards from the start.

Florian Salman, WordPress web designer from Munich
Florian Salman, WordPress web designer from Munich
Services

Web design from Munich: what you get

WordPress web design, custom-built instead of off the shelf

Every website is made for your business and your customers, not from a template. It works on every device, loads quickly and can later be maintained by your own team.

Positioning and SEO strategy first

Before I design anything, we work out what you want to be found for on Google and what sets you apart from your competitors. Page structure, headings and copy follow that strategy.

Relaunch without losing rankings

If the new website replaces an existing one, I first record every URL that brings in visitors and enquiries. Each one is kept or gets a redirect.

WooCommerce, if a shop is part of it

If the website is also meant to sell, I build the shop right in with WooCommerce: product pages, checkout, payment methods and the legally required information.

Support after launch

Once the site is live, I can take care of tested updates, daily backups and small changes if you wish, with no minimum term.

Referenzen

Portfolio

8 references
Reference

United Games

A top-tier publisher of world-class games. As WordPress developers we migrated landing pages for game promotions to Elementor-based templates.

Reference

Fünf Höfe München

Munich's luxury shopping arcade underwent a seamless relaunch. We migrated the website from Typo3 to WordPress while preserving the design.

Reference

VENIT Lift / Versio: Landing page from Figma

Provider of home lifts and wheelchair lifts. Built a new wheelchair lift landing page in WordPress from Figma, plus HubSpot form styling, FAQ section, magazine structure and video guides.

Reference

KBR EnergyManagement GmbH: Website, forum & download portal

Energy management provider. Built the website and support it on an ongoing basis, plus a wpForo discussion forum and an internal download portal.

Reference

Unternehmensberater: Redesign & responsive relaunch

Replaced an outdated design with incomplete mobile rendering: a new, fast theme with Gutenberg blocks, responsive layout and attention to Core Web Vitals.

Reference

B2B-Beratungsunternehmen: Website, Switzerland

B2B consultancy from Switzerland. Built and extended the websites, including a news section that shows LinkedIn posts in a card layout.

Reference

Design-Agentur (Schweiz): Figma to WordPress, white label

Design agency from Switzerland. As a white-label partner I build several client sites from Figma in WordPress, with a staging workflow and short-notice corrections.

Reference

Medien- & Werbeagentur: Elementor websites, white label

Agency that outsources WordPress projects. Built several Elementor websites at a fixed price, from prototype to finished site, with fixed delivery dates.

Relaunch

Relaunch: a new website without losing your rankings

When the new website replaces an existing one, the risk is not the design but the move. So before the draft, I record which pages bring in visitors and enquiries today and which terms they rank for on Google.

  • Every URL that brings in visitors is kept or redirected to the matching new page.
  • Content that ranks well on Google moves over, instead of disappearing in a rewrite.
  • After launch, I monitor Search Console until impressions and clicks are stable again.
Page builder

Elementor, Bricks or Gutenberg: which builder I work with

Which builder fits depends mainly on who maintains the website later and how often new pages are added. For a company website with a fixed look, I usually recommend Gutenberg: I create custom blocks, your team fills them with content, and the layout stays consistent on every page. Elementor pays off when your marketing team often builds new landing pages. Bricks suits websites that are maintained mainly by me or by your own development team.

Single source

Web designer and developer in one person

You talk to the person who designs and programs your website. I have been building WordPress websites and WooCommerce shops for more than 12 years, from the first concept to ongoing technical support. What that care looks like after launch, meaning updates, backups and monitoring, is described on the WordPress support page.

Florian Salman, WordPress freelancer
FAQ

Questions before you hire me

What is included in the free draft?

A draft of your homepage that you can view in your browser and on your phone: layout, colors, fonts and the most important copy as a first proposal. It is based on our short call. Programming only starts once you place the order.

Do I have to hire you after the draft?

No. The draft is free and without obligation. If you do not like it, that is where it ends, with no invoice.

What should I expect in terms of cost?

Five things set the price: how many pages there are, whether the design is created from scratch or built on an existing design base, who supplies text and images, whether the website is multilingual and whether a shop is added. After the consultation you get a fixed price for a clearly scoped project; otherwise you are billed for the time spent.

Guide: What does a WordPress website cost?

How long does it take until the website is online?

You see the draft within a few working days. After that, a smaller company website is usually online in two to four weeks; larger projects with a custom design, many subpages or interfaces take several months. The pace often depends on text and images.

Do you only work for companies in Munich?

No. My office is in Munich, and my clients are spread across Germany, Austria and Switzerland. We coordinate by video or phone; an on-site meeting is not needed for the project.

WordPress agency in Munich or freelancer?

I am a freelancer, not an agency, and I do not pretend to be one. From the first call to maintenance, you talk to the person who programs your website. There is no project manager in between and no hand-off to junior developers. A web agency has several people working on the project at the same time, which can pay off for large campaigns, in-house photo shoots or fixed team hours per week. If your project points in that direction, I will tell you in our first call.

I already have a website. Do you also handle relaunches?

Yes. Before the draft, I look at which pages bring in visitors and enquiries today. Those URLs are kept or get a redirect, content that ranks well on Google moves over, and after launch I monitor Search Console until the numbers are stable.

Can I maintain the website myself later?

Yes. For a company website I usually create custom Gutenberg blocks that your team fills with content without breaking the layout. If your marketing team often builds new landing pages, Elementor may be the better fit. We decide based on who will maintain the website later.

Who owns the website in the end?

You do. The website runs on your domain and your hosting, and you get all the logins. Because it is built to WordPress standards, any other WordPress developer can take it over later.

Can I have just a single landing page built?

Yes. I build a landing page for a Google Ads campaign, a product or an event into your existing WordPress website, in the current design or with a layout of its own. What matters: a short loading time, a form without hurdles and tracking that shows whether the page brings in enquiries.

Contact

See the draft first, then decide

I look forward to your enquiry. We can discuss a joint implementation. On working days I respond within 24 hours.

What is it about? (optional)
Attachment e.g. briefing (pdf up to 5MB, optional)
For example, the website is down, has been hacked or needs a security update. I will then get back to you as quickly as I can.