Accessible website to BFSG – WordPress from Munich.
Florian Salman
WordPress expert for accessibility
Why accessibility is now mandatory
A legal requirement since 2025
With the German Accessibility Strengthening Act (BFSG), digital accessibility has been mandatory for many companies – especially in B2C and e-commerce – since 28 June 2025. I bring your WordPress website up to this standard in a legally sound way.
Lower your warning & fine risk
Non-accessible offerings can be warned off (“Abmahnung”) and result in fines. A BFSG-compliant website protects you from this risk and from reputational damage.
Reach a larger audience
Around one in ten people in Germany lives with an impairment. Accessibility opens your website to customers you could not serve before – a direct revenue lever.
Better Google rankings
Clean semantics, meaningful alt text and clear structure are the foundation of accessibility – and exactly what Google rewards. Accessibility and SEO go hand in hand.
A better experience for everyone
Clear contrast, good keyboard operation and understandable forms help every visitor – not only people with disabilities. That lowers bounce rates and increases conversions.
A stronger brand image
Being accessible shows attitude. Inclusion is a visible signal of quality and responsibility that charges your brand positively.
Is your website already BFSG-compliant?
Why choose me?
WordPress & WooCommerce specialist
I make your existing WordPress or WooCommerce system accessible – without forcing a “start from scratch”. Theme, plugins and checkout are improved in a targeted way instead of being thrown away.
BFSG & WCAG knowledge from practice
I work concretely along WCAG 2.1 (Level AA), the authoritative standard behind the BFSG – implemented pragmatically, not just as a checklist on paper.
No forced relaunch
In most cases an existing site can be made accessible step by step. I prioritise the points with the greatest legal and practical leverage first.
Senior experience & clear communication
12 years of professional experience as a freelancer, transparent quotes and a clear process – so you always know where your accessibility project stands.
Everything my BFSG service includes
BFSG quick check & audit
I review your website against the WCAG 2.1 AA criteria and deliver a prioritised action plan – you know exactly where you stand and what needs to be done.
WCAG 2.1-compliant implementation
Contrast, keyboard operation, focus order, ARIA labelling, semantic HTML and correct form labels are implemented directly in your WordPress theme.
Accessibility statement
I support you with the accessibility statement required by the BFSG – including a feedback mechanism for your users.
Screen reader & keyboard optimisation
Your website is tested with a screen reader and pure keyboard navigation, so it is fully operable even without a mouse or screen.
Ongoing compliance
Accessibility is not a one-off project. On request I keep your site permanently compliant as part of my WordPress maintenance.
Training & editorial guidelines
So new content stays accessible, I give your team simple rules – for example for alt text, heading structure and plain language.
Accessibility that actually works
For me, accessibility is not a tick on a checklist but real operability. I test your site with a screen reader and pure keyboard navigation – the way people with impairments actually use it.
Instead of an expensive full relaunch, I work pragmatically: first the points with the greatest legal and practical leverage, then the fine-tuning. That way you become compliant quickly, without blowing your budget.
And because new content quickly creates new barriers, I give your team clear rules and, on request, keep the site permanently compliant.
Unsure whether the BFSG applies to you?
In a free initial call we clarify what applies to your website and where you can become compliant the fastest.
Portfolio
Welt der Wunder
Well known in education and entertainment. As a WordPress freelancer I helped migrate the extensive milc metaverse.
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United Games
A top-tier publisher of world-class games. As WordPress developers we migrated landing pages for game promotions to Elementor-based templates.
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Microtech
As a manufacturer of ERP systems, Microtech stands for quality. We built a comprehensive WordPress product configurator that helps customers find the right product.
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Bianca Zapatka
The German pioneer of the vegan cooking scene. My role as a WordPress developer is to continuously maintain and optimise the high-traffic website.
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Fünf Höfe München
Munich's luxury shopping arcade underwent a seamless relaunch. We migrated the website from Typo3 to WordPress while preserving the design.
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Talbot Runhof
A world-renowned fashion house. As a WordPress expert I ensure the smooth operation of their WordPress-based websites.
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Ringnaturshop
Your online health department store. WordPress maintenance and the continuous development of the extensive online shop characterise my work as a WordPress freelancer.
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ProsiebenSat.1 Media
As Germany's largest private TV network, ProSiebenSat.1 stands for entertainment. My support as a WordPress programmer was used in the relaunch of various WordPress-related websites.
Checklist: accessible WordPress website
These points form the foundation of a BFSG-compliant website to WCAG 2.1. They give you a first overview of what I work on during an accessible implementation – a detailed guide is also available in my blog post on accessibility.
Sufficient colour contrast
Text must stand out clearly from the background. WCAG 2.1 AA requires a contrast ratio of at least 4.5:1 for normal text. Tools like the WebAIM Contrast Checker help with the check.
Meaningful alt text
Every content-relevant image needs a descriptive alternative text so screen readers can read it out. Purely decorative images get an empty alt attribute so they are skipped.
Full keyboard operation
Every function – menus, forms, sliders, checkout – must be operable with the keyboard alone. The focus must be visible and follow a logical order.
Correctly labelled forms
Every input field needs an associated label. Error messages must be clearly understandable and detectable by screen readers too – especially important in the checkout and in contact forms.
Clear structure & headings
A logical heading hierarchy (H1–H6) and semantic HTML (landmarks, lists, buttons instead of click divs) are the backbone of accessibility – and good for SEO at the same time.
Accessibility statement
The BFSG requires a published accessibility statement including a feedback option. I support you in setting this up correctly and understandably.
Frequently asked questions
What is the BFSG and who does it affect?
The German Accessibility Strengthening Act (BFSG) transposes the European Accessibility Act into German law and has applied since 28 June 2025. It requires many companies – particularly in B2C, online shops, service providers and digital product vendors – to make their offerings accessible. Whether you are specifically affected, we clarify in an initial call.
Do I have to rebuild my website completely?
In most cases, no. Existing WordPress and WooCommerce websites can usually be made accessible step by step. I first check which points have the greatest leverage and implement those in a targeted way.
What does WCAG 2.1 Level AA mean?
The Web Content Accessibility Guidelines (WCAG) 2.1 are the international standard for web accessibility. Level AA is the level the BFSG refers to in practice – it covers contrast, keyboard operation, text alternatives, clear structure and operability.
How long does an accessible implementation take?
That depends on the scope and condition of your website. After the audit you receive a clear action plan with an effort estimate. Small sites are often compliant within a few days; larger shops take correspondingly longer.
Kontakt
Make your website accessible to BFSG
I look forward to your enquiry. We can gladly discuss working together. On business days I reply within 24 hours.
Contact me