WordPress Entwickler und Experte Florian Salman
Florian Salman, WordPress expert

WordPress expert with over 10 years of experience

Sustainable and secure WordPress solutions for agencies and companies


In-depth knowledge of WordPress development and design.


Punctual delivery, good availability and high quality in all projects.

Customer orientation

Individual solutions tailored to your needs.

My services as a WordPress expert

Website development

Professional creation of user-friendly and aesthetically pleasing websites with popular page builders such as Divi, Elementor and the native Gutenberg editor.

WooCommerce solutions

The success of an online store depends on many factors. The specialized setup and customization of WooCommerce optimizes not only the functionality but also the user-friendliness of the store.

Plugin integration and development

Integration of standard or premium plug-ins for additional website functionalities. Development of user-defined plugins for special requirements.

Migration & Backup

Moving existing websites to a new hosting environment without data loss. Regular backups provide additional security and fast recovery in the event of an emergency.

WordPress care and support

Ongoing updates of WordPress, themes and plugins. Quick resolution of technical problems and provision of support in the event of questions or difficulties.

Training courses

Providing the necessary knowledge for the independent administration of the WordPress website. Practical instructions for adding content, using plugins and general website maintenance.

What I bring to your project

As a WordPress expert, I have more than a decade of experience in developing and optimizing websites.

My promise to you: I not only deliver technically flawless solutions, but also focus on transparent and long-term cooperation. 

With my know-how as a WordPress expert, I can guarantee you a website that is not only visually impressive, but also sets standards in terms of performance, security and user-friendliness.

Als WordPress Experte im Support 2023 beim WordCamp Austria
Florian Salman as WordPress expert at a WordCamp community event


World of wonders

Well-known in the field of education and entertainment. As a WordPress freelancer, I helped move the extensive Metaverse milc.
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Kunde United Games Logo

United Games

Top-class publisher of the world's best games. As WordPress developers, we have converted landing pages for game promotions to Elementor-based templates.
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Kunde Microtech Logo


As a manufacturer of ERP systems, Microtech stands for quality. We developed a comprehensive WordPress product configurator to help you find the right product.
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Kunde Bianca Zapatka Logo

Bianca Zapatka

The German pioneer in the vegan cooking scene. My role as a WordPress developer is to continuously maintain and optimize the much-visited website.
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Kunde Fünf Höfe München Einkaufszentrum Logo

Five Courtyards Munich

The luxury shopping mile in Munich underwent a seamless relaunch. We moved the website from Typo3 to WordPress and kept the design.
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Kunde Talbot Runhof Logo

Talbot Runhof

A world-famous fashion manufacturer. As a WordPress expert, I ensure the smooth functioning of WordPress-specific websites.
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Kunde Ringnaturshop Logo


Your health department store on the Internet. WordPress support and continuous development of the extensive online store characterize my work as a WordPress freelancer.
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Kunde ProsiebenSat1 Logo

ProsiebenSat.1 Media

As the largest private TV station in Germany, ProsiebenSat.1 stands for entertainment. My support as a WordPress programmer was used for the relaunch of various WordPress-related websites.

From concept to implementation: how I work

First steps: Goal and status clarification

In an initial meeting, we clarify the objective and the current status of the project. This forms the basis for all further steps and provides a clear vision. A common understanding of the project goal saves time and avoids misunderstandings later on.

Planning: What is to be achieved?

Once the vision is clear, we define the ideal end state of the project in detail. We determine which elements are to be implemented and what they look like. Thanks to this preparation, everyone involved knows exactly what to expect and what the end result should be.

Budget and time: weighing up the options

We look at what resources are available - financially and in terms of time. By analyzing the budget and schedule, we can evaluate different implementation paths. This enables us to choose the best path for the realization of the project.

In the project: Continuous coordination

Communication during implementation is intensive and transparent. We hold regular status meetings and I am available. This ensures continuous coordination and enables us to react quickly to changes or challenges.

Technical implementation: Security through sandbox

I use a sandbox environment for the development itself. This isolated working environment makes it possible to safely test innovations before they go live. This protects us from unexpected errors and allows us to work efficiently.

After the project: long-term support

Even after the project has been completed, I am there for you as a WordPress expert. Whether it's about minor adjustments or the further development of the project, I am at your disposal for future support. This ensures the sustainability and long-term success of your project.

5 + years
Years of experience as a developer
5 + projects
WordPress projects managed
5 + coffee
Cups of coffee drunk at work

Frequently asked questions

For existing projects, access data for FTP and WordPress as an administrator is required so that I can start working on the website straight away.

For new projects, I need access to your hosting provider and domain to set up a new WordPress installation and start development.

Yes, one of the strengths of WordPress is its ease of use, allowing you to manage your website and update content yourself. Once the project has been completed and handed over by the WordPress expert, you will usually receive an introduction to the WordPress backend. This allows you to change texts, upload images and even add new pages without any prior technical knowledge.

Yes, these page builders make the design process easier and allow you to quickly customize your website. However, a WordPress expert can also create a pixel-perfect, responsive website without these tools.

Very important. Regular updates and backups are crucial for the security and performance of the website. A WordPress expert can take over these tasks and ensure that the website is always up-to-date and secure.

To find the right WordPress expert, you should first check their range of services, portfolio and customer reviews to get a feel for the quality of their work.

Ask for expertise in the areas relevant to your project, such as website creation or WordPress development for plugins or themes.

Finally, a trial assignment or kick-off meeting can be informative to assess the WordPress expert’s working methods and communication skills.

The revision of existing websites is a common service offered by a WordPress expert. A complete relaunch is often neither necessary nor cost-effective. It is therefore advisable to obtain several quotes and compare them in terms of scope, cost and schedule. This way you avoid unnecessary expenditure and only receive the updates that your website really needs.

Contact us

Are you looking for a WordPress expert?
I look forward to your inquiry. We would be happy to discuss a joint implementation. I will reply within 24 hours on weekdays.